How Social Media Marketing Can Help Your Business
February 6, 2024
Digital technology has altered the way consumers interact with businesses. This has created a very competitive market. The ability to monitor user data allows marketers to build brand awareness, increase sales and drive traffic to their websites through social media marketing (SMM), a form of direct marketing based on interaction between customer and the company. This is an area where companies can personalize their persona in a way that customers can connect with.
Emily C.