The Metaverse and Media: How Will Tech’s Hottest Trend Impact Journalism?
The metaverse experienced a breakthrough in 2022. Although it is still in its infancy, many envision that it will widely be adopted in the news industry in the years to come. While major news organizations around the world are already experimenting with new opportunities, from virtual reality documentaries and augmented reality content to 360-degree news, metaverse is being marketed as a game-changer in the media industry. However, questions of how the metaverse can help reach new audiences, provide more interactivity within the news industry, and how the news will be told remain unclear. This session aims to discuss the possible impacts of the metaverse in the field of media and journalism.